There was a time when Facebook
was mainly used to communicating overseas friends and sharing personal
feelings with some selected ones. But this new world has accepted
Facebook differently and utilized its popularity as a fertile marketing
place. Someone asked me few days ago, how can she make the best use of
this social network? As a result, I am here with some small tricky Facebook fixes.
Facebook
may behave strange for those page holders who have been detached for
long. New Facebook offers you to select your category and sub-category.
To stay updated, go to the ‘Edit Page’, update Page Info and after that
choose your category and sub category.
Select them properly. Remember,
these Facebook fixes would help you to be found easily.
Posting
time is vital to get your fans alive. Waking up in the morning and
making a post is really a weird idea. I have seen a number of admins who
do post just for the sake of post at a time they think right.
With the new Facebook fixes,
you do not need to be drowned in uncertainty. You just need to click
‘See All’ (in the admin panel under ‘Insight’), the ‘Posts’ and then
‘When your fans are online’. Now you can check the time when your
maximum fans remain online. Choose a time that is closer to the highest
peak. As this time changes frequently, don’t forget to check them every
now and then.
Choose
an attractive cover photo so that it can notably increase the amount of
your fans. Don’t miss to add a catchy description with CTA
(call-to-action). To ensure the visit of your fans, place an URL that
can directly lead them to your site only by one click.
I
have seen a “frequently-questioning” tendency among today’s admins. I
have doubts whether they bother about the meaning or usefulness of the
questions or not. Like, “How is your morning?”, “What’s your favorite
pet animal?” “Do you like beef?” I really don’t believe that these
questions are able to engage your fans. The best way is asking
productive questions that are relevant to marketing and business.
Prompt
responding has huge significance in making your campaigns and media
strategies successful. It’s hard to respond within one hour, but
customers are not at all interested to wait more than one hour for your
answer.
New Facebook fixes
suggest you to make a sharp response and use your initials or name to
sign off. This will undoubtedly help in keeping your fans more
connected. To humanize your company, put a name or face to your social
media.
When you are
responding to their questions, try to mention them by their names. By
this your fans will be more motivated and connected with you.
If you are a new page holder, then these Facebook fixes
will definitely come to your help. For the old ones, they are
blessings. Please, try to maintain your page following these fixes; you
will be able to hook up your fans in your page, no doubt!
Lucy Bieri.
P.S
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